Partnership agreement

Also called: go-to-market partnership agreement, partner agreement, referral agreement, co-marketing agreement

A contract between two companies that work together to sell, market or support their products, for example through referrals, co-marketing or sponsorships. It does not make the two companies legal partners in one business. Common Paper publishes a free, standard template for this (Partnership Agreement), and a term sheet for agreeing the main points before the full agreement.

For example: A scheduling startup and a payments company agree to send customers to each other, and sign a partnership agreement that sets the referral fee.

Connects to 4

Referral fee Concept
Revenue share Concept
Joint development agreement Concept
Common Paper Tool

This glossary is plain-language orientation, not legal or financial advice. Before you decide on a company structure, a contract, taxes or a fundraising deal, talk with a lawyer or an accountant.