# Developer relations

Concept · [Business and metrics](https://ecosystem.samcarlton.com/business)

Also called: DevRel, developer advocate, developer advocacy, dev rel

A role, often at platform companies, that helps outside [developers](https://ecosystem.samcarlton.com/software-engineer) use the company's tools through docs, examples, talks and community work, and carries their feedback back in.

**For example:** A developer advocate runs a workshop at a local [meetup](https://ecosystem.samcarlton.com/meetup) showing how to build on the company's [API](https://ecosystem.samcarlton.com/terms/api).

## Connects to (5)

- [SDK](https://ecosystem.samcarlton.com/sdk): Software development kit.
- [API](https://ecosystem.samcarlton.com/terms/api): Application programming interface.
- [Meetup](https://ecosystem.samcarlton.com/meetup): An informal, recurring gathering of people with a shared interest.
- [Hackathon](https://ecosystem.samcarlton.com/hackathon): An event, often a day or a weekend, where people form teams and build a working project from scratch, then show it at the end.
- [Sales engineer](https://ecosystem.samcarlton.com/sales-engineer): A technical expert on a sales team who explains how a product works, answers technical questions and shows it can fit a customer's systems.

Map view: https://ecosystem.samcarlton.com/developer-relations