# Data literacy

Concept · [Technical basics](https://ecosystem.samcarlton.com/technical)

Also called: data literate, data skills

The ability to read, question and use data: knowing what a field or number actually means, where it came from and what it can and cannot show.

**For example:** A manager with data literacy asks whether '[active users](https://ecosystem.samcarlton.com/dau-mau)' counts people who opened the app once or people who used it every week.

## Connects to (6)

- [KPI](https://ecosystem.samcarlton.com/kpi): Key performance indicator.
- [Dashboard](https://ecosystem.samcarlton.com/dashboard): A screen that shows the important numbers for a product or a business at a glance, usually as charts and totals that update on their own.
- [AI literacy](https://ecosystem.samcarlton.com/ai-literacy): Enough understanding of AI to use it well and safely: what it is good and bad at, how to write a prompt, how to check its work and what…
- [Data integrity](https://ecosystem.samcarlton.com/data-integrity): Whether data stays accurate, complete and consistent over time.
- [Management information systems](https://ecosystem.samcarlton.com/management-information-systems): A field of study, and a common university major in business schools, about how organizations use technology and data to run.
- [Standard Occupational Classification](https://ecosystem.samcarlton.com/standard-occupational-classification): The official US system that sorts jobs into numbered occupations.

Map view: https://ecosystem.samcarlton.com/data-literacy